It was recently revealed that Sports Information Services (SIS) and Fairbet will partner to bring a sizeable virtual sports betting solution to Fairbet’s customers. However, far from being a virtual, digital-based offering, this partnership will see self-service betting terminals installed in Fairbet’s brick-and-mortar retail properties. Playtech will provide the units and they’ll offer ‘more than 150,000 annual ebasketball and esoccer matches’ to users.
This is a sizeable boost to Fairbet’s services, which indicates the firm’s ongoing success, having been trading since 2004. SIS is a tried and tested provider of virtual sports betting solutions, and there are high expectations that this new integration and partnership will be very well received.
Getting Virtual
There’s one huge bonus to virtual sports betting solutions: they’re never offline. That’s what providers aim for when creating these solutions – a round-the-clock solution that’ll keep bettors entertained and engaged no matter what the time of day is. There’s a monumental portfolio of virtual matches heading to Fairbet’s retail sites, and SIS has already proven with other operators that the return on investment is tangible.
As a three-fold partnership of sorts, Playtech will be providing the units that facilitate SIS’ games. In recent years, Sports Information Services has secured prestigious accolades, such as the ‘Gold Standards’ label from the Esports Integrity Commission. This marks SIS as the only esports product on the market with that rating, which marks the games as being fair, safe, and reliable.
In a statement, the CEO of Fairbet, Antoine Pace, said:
‘Fairbet has established a reputation as being the most popular leisure venues in Malta and Gozo. We are always looking at ways to enhance the array of wagering opportunities that we provide. SIS’ Competitive Gaming is a proven product which offers wide appeal thanks to the nature of the content, and we are excited to see it launched in our venue.’
That was a sentiment echoed by Dave Richardson from Sports Information Services:
‘The partnership with Fairbet is the latest operator agreement as we strive to widen the reach of our Competitive Gaming portfolio, leveraging our recent platform deal with Playtech in doing so. Fairbet has an impressive retail footprint in Malta, and we are delighted to be adding this content to our racing content already enjoyed by Fairbet customers.’
It wasn’t confirmed when the deal will be closed or when the units will be introduced to Fairbet’s retail units.
